Mr. Men Little Miss are hosting a pop-up exhibition for children (of all ages) to celebrate the brand’s 45th birthday. The museum has been designed specifically with kids in mind, with exhibits displayed at a child’s scale throughout.
The exhibition features hundreds of pieces of memorabilia from the past 45 years, celebrating the nation’s favourite Mr. Men and Little Miss characters. Fans will be able to add their own memorabilia to the exhibition via the Mr. Men Little Miss virtual archive, by simply uploading an image of their favourite item on their phone or laptop. Consumer items uploaded to the virtual archive will be on display on rolling screens at the exhibition, alongside physical items, creating an ever-changing exhibition of the nation’s most-loved Mr Men and Little Miss memorabilia. The first 45 people to upload an item to the virtual archive will receive a limited edition print signed by Adam Hargreaves.
Open during the last week of the summer holidays, fans old and new can explore the collection, add their own pieces to the exhibition via the virtual archive, take time out in the Mr. Men Little Miss story time library area, and take snaps of themselves inside a specially-created ‘Happyland’ backdrop alongside their favourite Mr. Men & Little Miss characters. The exhibition will also include a personalisation stand for visitors to take home their very own personalised print of a Mr Men or Little Miss character as a memento.